12 Feb 2016

How Digital Is Powering The Future Of In-Store Remarketing

How Digital Is Powering The Future Of In-Store Remarketing

Over the next decade, we will see a whole new subset of digital marketing emerge from the physical store as more technology is adopted in stores. High-quality digital interactions will increase the amount of data retailers obtain and that data will be used to ignite new visions and strategies for the store. It will also […]

8 Feb 2016

How to Digitally Engage Store Associates

How to Digitally Engage Store Associates

As shoppers’ digital intensity has grown over time, shoppers are no longer looking to store associates to sell them products. Chances are they already know a lot about the products they’re interested in before they walk in the store; what they’re looking for is feedback on products they’re already considering and fresh, exciting experiences. Retail […]

27 Jan 2016

Top 3 Takeaways from #NRF16

Top 3 Takeaways from #NRF16

CloudTags is back from a great week in New York and wanted to share our top highlights from the conference. We hosted a Connected Store Experience at Timberland at their Herald Square location and had many people come in and out to get a glimpse at a CloudTags powered store. In case you missed it, we made […]

21 Dec 2015

It’s Time for Retailers to Jump into the Cookie Pool

It’s Time for Retailers to Jump into the Cookie Pool

It’s no secret that when people visit a brand online, they are tagged with a anonymous cookie ID. Most people expect this is happening each time they visit a site. Cookies allow the brand to track people from the place they entered, what pages they visited, and where they exited. That cookie follows them throughout […]

11 Dec 2015

The Future of Physical Retail: Connected Stores

The Future of Physical Retail: Connected Stores

At CloudTags, we are constantly thinking about the future of retail as it relates to the physical store. While some industry pundits see traditional brick and mortar as a thing of the past, they don’t see the other part of the equation: that retail stores will undergo the same disruptive innovation as e-commerce did in […]