3 Reasons Why Less is More in Modern Retail
In the past, retail has been known for its sheer size both in square footage and inventory, but with digital channels growing in influence and capability, are giant brick & mortar stores with hundreds of products really necessary? The technology available to us today says no. As brick & mortar stores are evolving, retailers need […]
How to Provide Personalization in the “Creep Factor” Era
Generally, data gathering is not a big issue for most consumers. We usually know it’s happening and 75% of us are perfectly fine with it as long as see a valuable return in exchange. In a recent Accenture survey, they found that 3 in 4 online shoppers prefer retailers that use personal information to improve […]
Connected Store Spotlight: Argos UK
In 2013, Argos announced the opening of its first small-format digital concept store. For its time, this was a momentous step forward for the brand and the technology has only gotten better. The company has since opened seven additional concept stores across Britain with about 200 more reportedly planned for the coming years. As one […]
Connected Store Spotlight: Sephora Flash
In October 2015, Sephora opened its first connected “Flash” store in Paris. The 1,000-square foot digitally-enhanced beauty shop maintains the same “candy store-like” theme the company is known for, now with a digital layer that powers the entire customer experience. The first thing shoppers will notice is a tiny robot at the front of the […]
Why Are Retailers Looking For a Band-Aid When They Need A Heart Transplant?
As retailers struggle to keep up with the constantly changing technology landscape, the digital revolution is the reason why Accenture CEO Pierre Nanterme says just over half of the companies on the Fortune 500 fallen from that list since the year 2000. They are losing out to companies who are thinking deeply and acting quickly […]